ERIC GRANT / Experiential Design & Innovation Leader
A designer at heart, my work has centered around the emerging technologies that have revolutionized customer experiences for the past 20+ years. This includes websites I’ve designed and built, mobile and wearable applications, natural user interfaces, industry-leading retail experiences and even some of the world's first mixed reality experiences. Each challenge has been fueled by the belief that my work has the power to enhance the human experience when it's story driven, design forward and skillfully managed.
I’ve also created, grown and inspired multi-disciplinary teams of designers in offices around the world. And as a manager and mentor, I lead by example and my successes can be attributed to a style that's collaborative and compassionate, grounded by a passion for good design, and enhanced with a wicked sense of humor.
THIEL Brand Design / Milwaukee
I’m currently Creative Director at THIEL Brand Design, brand champions and guardians of FocusedCreativity:™ our proven, whole brain process for effective problem solving.
VP, User Experience
The Hartford / Hartford, Connecticut (2018)
I lead a multi-disciplinary team of 25 that developed a human-centered design approach for The Hartford’s omni-channel digital servicing and marketing ecosystem for customers, agents and employees. A new role for The Hartford, I provided creative and experiential leadership from research to usability, accessibility and inclusive design, through strategy, ideation and prototyping, information architecture and taxonomies, interaction design, to copywriting, content, behavior and insights.
SapientRazorfish / New York (2012-2018)
As creative lead for SapientRazorfish’s Emerging Experiences team (now Second Story, part Publicis Sapient), I managed and inspired global teams that created ground breaking, interactive experiences that lived on screens, in physical spaces and among virtual worlds. My diverse set of clients included Adobe, American Express, Amway, Bayer, Capital One, Ford Motor Company, L L Bean, Lincoln Motor Company, Marriott, Mastercard, Mercedes-Benz, Microsoft, Target and T-Mobile.
Director of Brand Experience
Hot Studio / San Francisco & New York (2007-2012)
As Director of Brand Experience at Hot Studio (now part of Facebook), I created and managed design efforts for a variety of projects across multiple platforms—in addition to growing, managing and mentoring the design team, and opening Hot’s New York studio. I was responsible for participating in all aspects of the business development and design lifecycle—from the initial pitch and collaborative workshops, to the user experience, creative and development stages. Clients included Ancestry.com, Cisco, eBay, Gilt Groupe, Google, LexisNexis, Liquidnet, Omidyar Network, Rodale Publishing, Time Inc., Warner Music, and the YMCA.
a5 Branding & Digital / Chicago (2003-2007)
Sustainability and community involvement is in the DNA at a5 and that gave me the opportunity to work on a variety of projects that fostered social change. Whether it was giving Chicago’s premier political watchdog group a platform to more effectively expose corruption, or designing an experience that helped preserve the memories of those lost in the Holocaust, my work at a5 helped raise awareness of the challenges around us. Clients included Better Government Association, Environmental Protection Agency, Illinois Holocaust Museum & Education Center, New York Stock Exchange, and Timex.
Madison, Wisconsin (2000-2003)
As a freelancer, I designed websites, identity systems, and produced direct mail campaigns for clients like the AFL-CIO, Planned Parenthood, United States Congress, Warner Classics & Jazz and countless political organizations and community groups.
Sonic Foundry, Madison, Wisconsin (2000)
My at Sonic Foundry focused on creating dynamic packaging and product advertising.
University of Wisconsin, Political Science (1994)
Honors, Awards & Associations
Eric’s work has earned him several awards—including two ADDYs and two Webby Honorees—and has appeared in Communication Arts, AIGA’s annual Year in Design, Print Magazine and HOW Magazine.
Eric is a Professional Member of AIGA and the VR/AR Association.
Emerging Technologies & Experiences
Team & Culture Building
Brand Strategy & Design
Natural User Interfaces
Virtual, Augmented & Mixed Reality